New E-Commerce Tools: October 31, 2024

Every week we publish a list of new products from companies that offer services to e-commerce merchants. This installment includes updates to e-commerce storefronts, pay now later, AI-powered assistants, fraud prevention, search engine optimization, logistics, and seller ratings.

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New Tools for Merchants

Salesforce launches integrated eCommerce storefronts in Starter and Pro Suites. Salesforce announced the availability of e-commerce storefronts in its Starter and Pro Suites, which are all-in-one sales, service, marketing and commerce platforms. Salesforce says its e-commerce storefronts enable growing businesses to quickly build direct-to-consumer online stores to sell goods and services. Features include fast onboarding, a low-code designer, centralized merchandising tools to manage products and pricing, and pre-built performance dashboards to help streamline operations and increase revenue.

Salesforce Integrated Ecommerce Storefront Web Page

Salesforce Integrated eCommerce Storefront

Optiwise.ai launches GenAI powered assistant for Walmart Marketplace. Optiwise.ai, an AI-powered optimization platform for brands, has introduced Olivia, an interactive assistant for Walmart Marketplace. Olivia identifies listing and ad opportunities, answers performance-related questions, and offers content recommendations, including keywords, titles, descriptions, and pricing, taking into account holidays and retail events. According to Optiwise.ai, Olivia learns from existing brand content and replicates it to meet Walmart standards, ensuring brands tell a consistent brand story across markets.

PayPal and Global Payments partner to simplify checkout with Fastlane. PayPal has expanded its collaboration with Global Payments to transform checkout experiences. Global Payments will offer US merchants enhanced PayPal and Venmo branded checkout solutions and accelerated guest checkout through Fastlane with PayPal, which enables users to complete purchases with as little as one click. Global Payments is one of the leading recipients of PayPal branded checking solutions across Europe, the UK, Canada and beyond.

Mastercard and Noon Payments will launch the Secure Password Service in the MENA region. Mastercard has partnered with Noon Payments, a payment service provider in the Middle East and North Africa, to bring its Payment Password Service to the region for secure online checkout. Starting in the United Arab Emirates, Noon Payments will be the first in the region to offer the solution, followed by a wider rollout. The Payment Password Service leverages Mastercard’s tokenization technology, which replaces the actual card number with a token so that no data is shared with third parties.

Mastercard Payment Passport Service Web Page

Mastercard Payment Key Pass Service

Klarna integrates with Apple Pay to offer flexible payments in the US and UK Klarna, a buy-now-pay-later network and shopping assistant, is now available to Apple Pay users online and in apps for iPhone and iPad. Eligible Apple Pay users in the US and UK will have access to Klarna’s flexible payment offers, including paying in three or four installments with no interest or over longer periods with low interest rates. The global expansion will continue in Canada, which is set to launch in the coming months.

[cafeteria] launches to provide brands with insights from teenagers. [cafeteria] It has been launched as an insight platform on teenagers and their brands. Emerging from a three-month beta, [cafeteria] It enables communication between teens and brands through a dedicated iOS app and real-time insight dashboard called “Album.” [cafeteria] teens are on board across 60 US cities talking about about 200 brands, generating more than 30,000 insights on brand alignment, audience, purchase history, market position, share of wallet, influencers and competitors.

Simply Be Found launches Ai SEO Pixel to improve online visibility. Simply Be Found, which provides search engine optimization tools for small businesses, has launched AI SEO Pixel to make SEO more accessible and manageable. The AI ​​SEO Pixel automates critical tasks, such as keyword research, content optimization, internal linking, and meta tag creation. The AI ​​SEO Pixel is designed to provide a simple solution that helps businesses improve their online visibility.

Sezzle partners with Shoplazza to offer merchants flexible payment options. Sezzle, a payments provider, has partnered with e-commerce platform Shoplazza. The collaboration will enable Shoplazza merchants doing business in the US to offer flexible payment options through Sezzle. By integrating Sezzle’s pay-later service with Pay in 4 and Pay in 2 loans issued by WebBank, Shoplazza merchants can facilitate easier purchases without the immediate financial burden.

Shoplazza home page

Siopalazza

Worldline partners with Visa Acceptance Solutions for fraud management. Worldline, a payment services provider, is collaborating with Visa Acceptance Solutions to launch an optimized fraud management solution, complementing Worldline’s payment services with Cybersource Decision Manager for fraud detection. By integrating with Worldline via API, businesses can access AI-powered fraud management that automatically identifies good and bad customer behavior to quickly accept more transactions and help increase acceptance rates, supported by both Worldline and Visa data.

Nuvei partners with BigCommerce on custom payment solutions. Canadian fintech company Nuvei has partnered with BigCommerce to enable access to Nuvei’s suite of omnichannel payment solutions. Nuvei says its offering provides BigCommerce customers with comprehensive transaction processing capabilities, including payment acceptance, pre-authorization, refund management, advanced 3DS2 technology, multi-currency support, stored card processing, and embedded checkout integration.

Amazon tests seller ratings on product search results. Amazon is testing a feature on its marketplace that displays seller ratings in product search results. Amazon is testing seller ratings on a limited number of product categories, with the goal of helping shoppers make more informed purchasing decisions. Consumers typically click on an item and then click on the seller’s profile to see a rating.

Cirro E-Commerce integrates with Shift for global shipping solutions. Cirro E-Commerce, a logistics provider, has announced an integration with nShift, a delivery management and experience provider worldwide. The partnership aims to simplify and optimize shipping processes for Cirro E-Commerce merchants while expanding nShift’s carrier network. Businesses using Cirro E-Commerce will benefit from streamlined delivery workflows, automated label printing, improved tracking services, and simplified returns procedures.

Cirro E-Commerce home page

Yellow E-Commerce

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